To improve your website’s SEO value, the content has always been king—until now!
Google announced that in 2021 it will be using a new ranking system and the metrics for picking top stories on mobile search will now be looking for a web page’s overall “experience.” This will seek to quantify various aspects of a user’s experience, including load time, interactivity, and the stability of content as it loads. More than just good content, these metrics will become paramount to achieving the best mobile rankings for your goods and services.
“Mobile accounts for approximately half of web traffic worldwide. In the second quarter of 2020, mobile devices (excluding tablets) generated 51.53 percent of global website traffic, consistently hovering around the 50 percent mark since the beginning of 2017,” Mobile percentage of website traffic 2020 | Statista
Google is not being malicious rather, its aim is to reward site owners who provide an “experience” that mobile users enjoy. However, most companies are failing to address load-time issues. Many organizations don’t fully understand how focusing on a “deeper” web page, blog or a solution/industry page actually functions to drive other company web pages within a Google mobile listing.
To help you understand how important mobile traffic is to your business, how Google’s new ranking may impact your visitors, and most importantly—what you can do about it—BVM put together this quick reference guide, Content King Usurped By Google Mobile Experience.
Be prepared by downloading the guide today.
Who is BVM?
Formed in 2006 and building up our agency during the last recession of 2008-2009, BVM abolished the traditional expensive PR agency pricing by cutting it in half and doubling the services. Why? Because businesses required it! We kept our costs down by creating a virtual office with a professional work-at-home staff—10 years before corporations realized they could successfully do the same. To support our clients, we brought on a best-of-breed software stack that allows us to place, track, and monitor client press. The net result was the formation of a better PR agency for the right moment in time. We are purpose-built for these challenging environments and today, we are doing it again with PRaaS!
PRaaS offering for tech, data center, energy, and power companies which is $2,500.00 per campaign, includes:
- 1 Written News Release
- 1 News Release Wire Distribution
- 10 Hours of Pitching of your News to Key Press
- 1 Coverage and Progress Report
- Credit Card Only
Our clients are getting attention for their unique services that help during this pandemic and will continue to yield beneficial results as we embark upon America 2.0. Will you be among them?
Data Center Construction
More data storage space is needed as people remain at home due to COVID19. RFP bids on data center projects increased approx 35% YTD, says Michael Perelstein of Rubicon. See bit.ly/2zcQ0yS
IoT for SmartCities
IoT technologies such as LoRaWAN are proving to be very valuable during COVID19 quarantine. SmartWater runs on Senet’s IoT network to automate water meter reading…no house calls. See bit.ly/2SBvKxK
Medtech organizations seek connectivity for IoT sensors. When $30,000 of vaccines were lost due to poor refrigeration, a new LoRaWAN IoT network was installed to enable automated temperature monitoring. See bit.ly/2yhSqvI
Companies keep business running & employees safe during the COVID19 pandemic with remote work deployments. Ryan Benner, VP Anexinet shares his best practices. See bit.ly/2KsPkaI