Media Relations is a pillar discipline for BridgeView Marketing. Our experienced team of analyst/press relations specialists offer decades of corporate and agency experience having successfully managed media relations campaigns for such companies as Cabletron Systems, Voyence, IneoQuest, Nortel Networks, SilverBack Technologies, Pannaway Technologies, EMC Smarts and 3Com Corporation among others. We are well connected with key technology journalists, awards organizations, test labs and influencers across a broad range of technologies.
The BridgeView Marketing Difference is that while other PR agencies give "High-Fives" to one another after a story appears in a trade journal, we are busy strategizing with our clients in ways to use the story to generate sales leads. We help our clients to bridge the gap between sales and marketing.
Our media relations specialties include:
- Social media Web 2.0 and traditional news releases
- Blog pitching and tracking
- Search engine optimization
- Message development
- Brand creation
- Customized placement of news with strategic business and trade journalists
- Media tours in key metropolitan areas
- Strategic development of key media materials including Media Kits
- Fact Sheets
- Company Backgrounders
- News Advisories
- Executive Bios
- EdCal Opportunities
